This column is selectable inside the company list and helps you sort companies based on their ARR/MRR change during the past 12 months.
In-depth, the column compares the ARR or MRR today compared with the ARR or MRR 12 months ago.
Tips on how to use this column:
- Sorting to show companies with the biggest change on top shows which of your customers have grown the most in ARR or MRR value in one year. These customers might be saturated and not your biggest concern.
- Sorting to show companies with the smallest change on top shows which of your customers have the least purchase growth in one year. Perhaps there are some upsell opportunities hidden here?
|Adding a column to a list||Switch sorting of a column|
If the column is sortable, it will display a small sorting icon. Click it to change sorting.
Feature still in development (2022-04-11) and released for selected customers.
This is a part of Upsales upsell/account growth features aimed to help you figure out which customers to spend more or less time on based on their growth potential.