A lead is a new company or contact who has interacted with your website, team and/or content.
An MQL is a lead that's been qualified as high quality, based on the criteria you defined in your Journey configuration.
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Articles in this section
- Q: How do we add another sender address to our email campaign?
- Q: Can we translate our forms automatically?
- Q: Do email bounces count towards the next tier?
- Q: Why can I not see lead source under form submits?
- Q: A contact wants to receive our mail campaigns again after unsubscribing. How can I resubscribe the person?
- How do I include/exclude assigned leads?
- How do I segment all contacts who have filled out any form?
- What happens when you make a segment inactive?
- Q: Who can edit a scheduled email campaign?
- Q: How do I choose the language on an email campaign unsubscribe page?