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  1. Upsales Help Centre
  2. Marketing
  3. Templates

Creating email templates from scratch

Are you planning, launching, or refreshing an email campaign? Instead of picking an existing template, you can start with a blank template.

The blank template comes with many features you'll recognise if you've ever used a common CMS or website builder. 

You can drag-and-drop elements using a WYSIWYG editor, before editing the content, appearance, layout. 

Plus you can share the email before sending, and have it audited for accessibility and any missing elements such as images or unsubscribe link.

  1. When creating an email campaign, instead of selecting a template, select Start with a blank template:

    chrome_BSVJY1VgOW.gif
     
  2. A blank canvas appears. In the sidebar there are four tabs to use with the template:

    - Content
    Add different content elements to the template, including videos, buttons, images, and HTML boxes
    - Blocks
    Add blocks of rows or columns and a footer with an unsubscribe link
    - Body
    Edit the email's fonts, colours, and hyperlink settings
    - Audit
    Run accessibility checks for any missing alt text, links and images

  3. Start by adding a row, and then drag-and-drop from different sections to build the email template:

    chrome_7cBJpBUk9x.gif
  4. Click More options to send a test email, share a link to the template, copy a link to an image from the Image library, save as a template or change the template:

    options.png

    Send test via email is unavailable until the sender's email domain is verified. Share link is unavailable until you have saved your changes.
  5. Click Recipients to add a segment, use a sales campaign, or select contacts from a contact list:

    recipients.png
     
  6. Click Settings & send to add the sender and subject line, confirm the recipients, make any final edits, add any attachments
  7. Click Send or schedule to either send the email immediately or at a planned time/date:

    send.png

Create a reusable template from scratch

  1. Go to Marketing → Templates and click Create template.
  2. Enter an Internal template name and click Next: Templates & design.
  3. Select Start with a blank template and build the template as in steps 2 and 3 above.
  4. Click Settings, then Save and exit.

Only administrators and users with Marketing access see Templates in the menu.

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Articles in this section

  • Creating email templates from scratch
  • Q: Can I use emojis in Upsales?
  • Image bank: How to manage images in marketing campaigns
  • Introduction to working with templates
  • How to create a new email template
  • Available tags in emails
  • How to preview your email template
  • How to include a video in an email

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