A: When tracking forms and events, use the format below when inserting the script in the "Custom scripts" module. Paste both parts of the Google Tag Manager snippet, the <script> part and the <noscript> part, and replace xxxxxx with your own container ID. In a form, the module is on the Settings tab under Custom scripts.

Custom scripts run when Upsales hosts the form or landing page. They are not included in the raw code you copy to embed a form on your own website: copy the script and add it to the page where you paste the form code. In a form embedded with an iframe, the script tracks the form page, not your website.

To track visits on your own website, see How to set up the website tracking script (including Google Tag Manager).