Track how your contacts interact with different pages on your website. To see which pages contacts visit, you can install a small tracking script on those pages.
This article covers:
- Where to find the tracking script
- How to add the tracking script
- How to add the tracking script with Google Tag Manager
Where to find the Upsales tracking script
Administrators can access the Website Visits tracking script with the Marketing Automation add-on activated
- Click Settings → Marketing → Website visits:
- Copy the website tracking script and toggle to turn on/off retargeting:
How to add the tracking script to your website
Tip: Only add the script to the pages you want to track. Internal pages such as intranets or customer portals might clutter your website visitor lists and reports.
Methods for adding the script vary depending on your website setup and hosting.
When adding the script directly to the HTML coding, paste it near the top of the <head>, before other scripts or CSS tags.
In some cases, such as Weebly, you may have a place to paste the script:
In other cases, such as WordPress, you may prefer to use a plug-in:
Once you've installed the script, Upsales tracks information about your contacts’ views of your web pages on the Website Visitors list.
When tracking which companies are visiting your website, the tracking script also sets cookies:
- To track who visited your website
- For re-targeting
How to add the tracking script with Google Tag Manager
- Click Settings → Marketing → Website visits:
- Go to Google Tag Manager → Add tag:
- Paste the code and tick the Support document.write box:
- Choose your trigger, preview and publish
- Website visitor data will now start coming in
Unsure about installing the script? Contact your web agency or whoever maintains your website. Also check if you need to update your website's privacy policy.